{"id":205787,"date":"2025-10-23T21:14:55","date_gmt":"2025-10-23T19:14:55","guid":{"rendered":"https:\/\/metricool.com\/?p=205787"},"modified":"2025-12-02T19:44:36","modified_gmt":"2025-12-02T18:44:36","slug":"masterclass-metricool-building-trust-through-personal-brands-and-egc","status":"publish","type":"post","link":"https:\/\/metricool.com\/masterclass-metricool-building-trust-through-personal-brands-and-egc\/","title":{"rendered":"[MASTERCLASS] People Over Posts: Building Trust Through Personal Brands &amp; EGC"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe class=\"_iub_cs_skip\" title=\"People Over Posts: Building Trust Through Personal Brands &amp; EGC\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/CXRW3i9pyhs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n\n\n\n\n<p>   \ud83d\udc47          <\/p>\n\n\n\n<p>Ready to build a personal brand that actually opens doors?<\/p>\n\n\n\n<p>This webinar will show you how to turn your ideas, insights, and behind-the-scenes moments into content that connects. We\u2019ll unpack the rise of employee-generated content (EGC), how to build your brand without feeling cringe, and how to use your online presence to open real-world doors\u2014whether you\u2019re growing inside a company or creating your own lane.<\/p>\n\n\n\n<p><strong>With:<br><\/strong>&nbsp;\ud83d\udccc <strong>Madison Schidlowski<\/strong> \u2013 Social Media Manager, passionate personal brand builder, and UGC creator<br>\ud83d\udccc <strong>Anniston Ward<\/strong> \u2013 US PR, Education and Event Specialist at Metricool<\/p>\n\n\n\n<p><strong>Agenda:<\/strong><\/p>\n\n\n\n<p>\u26a1\ufe0f<strong>Build a personal brand<\/strong> that tells your story and shows the real impact of your work. Learn how to position yourself as the <em>go-to voice<\/em> in your niche through content that feels authentic, not performative.<\/p>\n\n\n\n<p>\u26a1\ufe0f<strong>Understand why EGC<\/strong> (Employee-Generated Content) matters now. Learn how brands empower their teams to create authentic content that builds trust, community, and brand love.<\/p>\n\n\n\n<p>\u26a1\ufe0f<strong>Build your personal brand without feeling cringe<\/strong>. Treat your LinkedIn like your portfolio (show your thinking, not just your wins) and learn how to share value, vulnerability, and behind-the-scenes moments that actually connect.<\/p>\n\n\n\n<p>\u26a1\ufe0f<strong>Turn your online presence into career leverage<\/strong>. Understand how your personal brand can open doors, whether you\u2019re growing within a company, landing freelance clients, or building something of your own.<\/p>\n\n\n\n\n","protected":false},"excerpt":{"rendered":"<p>Unpack the rise of employee-generated content (EGC), how to build your brand without feeling cringe, and how to use your online presence to open real-world doors\u2014whether you\u2019re growing inside a company or creating your own lane.<\/p>\n","protected":false},"author":172,"featured_media":205789,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","footnotes":""},"categories":[830175,180],"tags":[],"etiqueta_analiticav2":[],"class_list":["post-205787","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-masterclass","category-social-media","etiqueta_analitica-etiqueta-masterclass"],"acf":[],"featured_image_src":"https:\/\/metricool.com\/wp-content\/uploads\/Blog-people-posts.jpg","author_info":{"display_name":"Anniston Ward","author_link":"https:\/\/metricool.com\/author\/anniston\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.7 (Yoast SEO v26.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>[MASTERCLASS] People Over Posts: Building Trust Through Personal Brands &amp; 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