{"id":51432,"date":"2024-04-25T15:58:26","date_gmt":"2024-04-25T13:58:26","guid":{"rendered":"https:\/\/metricool.com\/?p=51432"},"modified":"2025-06-11T18:30:26","modified_gmt":"2025-06-11T16:30:26","slug":"social-media-dashboard-data-studio","status":"publish","type":"post","link":"https:\/\/metricool.com\/social-media-dashboard-data-studio\/","title":{"rendered":"How to Create a Google Looker Studio Dashboard"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/metricool.com\/social-media-dashboard-data-studio\/#What_is_Google_Looker_Studio\" >What is Google Looker Studio?&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/metricool.com\/social-media-dashboard-data-studio\/#Connect_Metricool_Social_Media_Analytics_to_Looker_Studio\" >Connect Metricool Social Media Analytics to Looker Studio&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/metricool.com\/social-media-dashboard-data-studio\/#How_to_Add_Your_Social_Media_Analytics_Data_Sources\" >How to Add Your Social Media Analytics Data Sources<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/metricool.com\/social-media-dashboard-data-studio\/#Importance_of_Connecting_Social_Media_Analytics_to_Looker_Studio\" >Importance of Connecting Social Media Analytics to Looker Studio<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>Google Looker Studio allows you to visualize data through customizable charts and tables, using information and data from Google Analytics, Search Console, Google Ads, and Google Business Profile.&nbsp;This useful tool is for those wanting to access powerful analytics and present data in an appealing, storytelling way. In this post, you will learn how to create a Looker Studio dashboard with all your essential data points in one place. <\/p>\n\n\n\n<p>We will walk you through Looker Studio\u2019s features and how to plug in Metricool\u2019s social media analytics to centralize all your business data.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-is-google-looker-studio-nbsp\"><span class=\"ez-toc-section\" id=\"What_is_Google_Looker_Studio\"><\/span>What is Google Looker Studio?&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Google Looker Studio is a free analytics platform that allows you to unify all your data points in one central location. With the ability to connect to over 1,000+ data sets from over 940 connectors, you can build comprehensive reports for your team or clients.&nbsp;<\/p>\n\n\n\n<p>Plus, with interactive dashboards and a template gallery, this easy-to-use tool can be utilized for powerful data visualizations, study analyses, and reporting documents.&nbsp;<\/p>\n\n\n\n<p>Now, this sounds great but, can you connect your social media data to this data platform?&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-connect-metricool-social-media-analytics-to-looker-studio-nbsp\"><span class=\"ez-toc-section\" id=\"Connect_Metricool_Social_Media_Analytics_to_Looker_Studio\"><\/span>Connect Metricool Social Media Analytics to Looker Studio&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>With Metricool, yes! With our Looker Studio connector, you can transfer your <a href=\"https:\/\/metricool.com\/metricoolanalytics\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>social media analytics<\/strong><\/a> into Looker Studio. From Metricool, you can bring analytics from all the platforms you manage. This includes Facebook, Instagram, X (Twitter), YouTube, TikTok, Pinterest, LinkedIn, Google Business Profile, and Twitch.&nbsp;<\/p>\n\n\n\n<p>So instead of having two different analytics platforms, you can bring them together.&nbsp;<\/p>\n\n\n\n<p>Metricool\u2019s Looker Studio connector is available for Advanced and Custom accounts, which starts at just $45\/month. Our Advanced plan includes team member access to utilize our <a href=\"https:\/\/metricool.com\/content-approval-process\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>social media approval process tool<\/strong><\/a>.&nbsp;<\/p>\n\n\n\n<p>Oh, but that\u2019s far from all. Schedule and auto-publish content across all your connected channels, reply to messages in one place, create customizable link-in-bio pages, and run ads across Facebook, Instagram, and Google.&nbsp;<\/p>\n\n\n\n<p>So with Metricool, you get way more, for less.&nbsp;With&nbsp;Metricool&#8217;s Advanced and Custom, bring your social media analytics to Looker Studio.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-add-your-social-media-analytics-data-sources\"><span class=\"ez-toc-section\" id=\"How_to_Add_Your_Social_Media_Analytics_Data_Sources\"><\/span>How to Add Your Social Media Analytics Data Sources<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>If you want to learn how to transfer your social media analytics into Looker Studio as a data source, you must follow these steps:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Have an <strong>ADVANCED or Custom<\/strong> Metricool account.&nbsp; If you do not have an account, you can register <a href=\"https:\/\/app.metricool.com\/register\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>through this link<\/strong><\/a> and enjoy a 15-day trial using the <strong>DSC15 <\/strong>coupon at checkout.&nbsp;<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"283\" height=\"308\" src=\"https:\/\/metricool.com\/wp-content\/uploads\/image-1446.png\" alt=\"\" class=\"wp-image-135894\" srcset=\"https:\/\/metricool.com\/wp-content\/uploads\/image-1446.png 283w, https:\/\/metricool.com\/wp-content\/uploads\/image-1446-276x300.png 276w\" sizes=\"(max-width: 283px) 100vw, 283px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>To connect analytics to Looker Studio, you must have at least one social media network connected to your Metricool account.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Copy your API Token inside your Metricool account. To access this, go to <strong>Account settings &gt; API. <\/strong>Here you will see your REST API Access token.&nbsp;<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"226\" src=\"https:\/\/metricool.com\/wp-content\/uploads\/image-1447-1024x226.png\" alt=\"\" class=\"wp-image-135895\" srcset=\"https:\/\/metricool.com\/wp-content\/uploads\/image-1447-1024x226.png 1024w, https:\/\/metricool.com\/wp-content\/uploads\/image-1447-300x66.png 300w, https:\/\/metricool.com\/wp-content\/uploads\/image-1447-768x169.png 768w, https:\/\/metricool.com\/wp-content\/uploads\/image-1447.png 1370w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>In Looker Studio, click the <strong>+Create<\/strong> button at the top and select <em>Data Source. <\/em>Enter Metricool into the search bar.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>When first using Metricool\u2019s Looker Studio connector, you must grant the appropriate permissions, allowing you to access your Metricool data.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Once authorized, the connector asks for your Metricool API key. You only have to do this the first time you use the connector.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The connector will access your Metricool account and display all the brands and data you have configured in Metricool. Choose the brand whose data to add to this report and click <strong>\u201cNext\u201d<\/strong>.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Select the social media channels to add to this report and continue.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Choose the specific data sources for your report. For example, Instagram account growth evolution, a list of your top posts, competitor analytics, or demographics.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Once you have selected the channels, Looker Studio will display a list of available fields to include in the report.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>You can repeat these steps to add as many data sources as you want to your Looker Studio report and thus, display data from different social networks in the same report.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe class=\"_iub_cs_skip\" title=\"How to Make Advanced Social Media Reports with Metricool + Looker Studio [Step-by-Step Guide]\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/Ae_uPJZsvzY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Importance_of_Connecting_Social_Media_Analytics_to_Looker_Studio\"><\/span>Importance of Connecting Social Media Analytics to Looker Studio<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>If you have already created dashboards in Data Studio, you are aware of the power of this tool.<\/p>\n\n\n\n<p>Creating a dashboard of your social networks in Data Studio is great for:<\/p>\n\n\n\n<p>\u2192 <strong>Controlling the status of your social networks,<\/strong> including your Facebook Ads and Google Ads advertising accounts.<\/p>\n\n\n\n<p>\u2192 <strong>Monitoring your objectives in bulk<\/strong> or separately per brand you manage for a comprehensive analysis of your company and social media data.&nbsp;<\/p>\n\n\n\n<p>\u2192 <strong>Sharing your dashboard or panel <\/strong>with team members or clients.&nbsp;<\/p>\n\n\n\n<p>\u2192 <strong>Synthesizing the necessary information<\/strong> and having it available in one place instead of looking at several tools.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/metricool.com\/dsconnector\/\" target=\"_blank\" rel=\"noreferrer noopener\">Create your Looker Studio Dashboard Today!<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Google Looker Studio is a free Google tool that allows you to plug in different data sources for aggregate data analysis. Learn how to use Metricool\u2019s Google Looker Studio connector to take your social media data to the next level. <\/p>\n","protected":false},"author":7,"featured_media":135896,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","footnotes":""},"categories":[180],"tags":[],"etiqueta_analiticav2":[],"class_list":["post-51432","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","etiqueta_analitica-product-datastudio"],"acf":[],"featured_image_src":"https:\/\/metricool.com\/wp-content\/uploads\/How-to-Create-a-Google-Looker-Studio-Dashboard.jpg","author_info":{"display_name":"Isabel Romero","author_link":"https:\/\/metricool.com\/author\/isabel\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.7 (Yoast 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